Archive | Online Marketing RSS feed for this section

Selling More With Ease

13. February 2010

2 Comments

How would you feel if you could sell more products or services,  AND sky-rocket your sales with zero resistance? It’s easier than you think.
Let’s face it, we all hate to be sold. How many times have you entered a department store and had a store clerk ask…”can I help you?”… only to replied…”no thanks, [...]

Continue reading...

Emergency Small Business Marketing Tactics

9. February 2010

0 Comments

I received a call from a potential client yesterday. She told me that her salon wasn’t attracting enough clients, and her beauty salon was down 33% for the year. (Yikes!)
To make a long story short, I asked her what she was doing to acquire clients,  she told me that she had an ad running [...]

Continue reading...

Positioning Strategies That Will Give You Expert Status And Increase Sales

8. October 2009

2 Comments

Positioning strategies are all about how your prospects perceive you. To start off, nobody likes to be sold. Give your prospects enough information to make a buying decision in a safe environment and watch your sales soar.
Would you rather come to a decision on your own after acquiring the proper information, or would you [...]

Continue reading...

Building an Opt In List Effectively

1. October 2009

2 Comments

The question and challenge is how do you build an opt in list of qualified prospects who are willing to exchange cold hard cash for your products or services. Lets face it anyone can set up an opt in box, BUT not everyone can get people to take action and fill in their name [...]

Continue reading...

How To Write Effective Online Email Marketing

28. September 2009

12 Comments

Online email marketing is a powerful way to build rapport, prove your expert status, and keep in contact with your customers. It’s the most inexpensive way to stay in front of your customers and increase sales up to twenty two percent by offering special promotions through email marketing.
This can all take place within minutes [...]

Continue reading...

How To Optimize Your Website

8. September 2009

1 Comment

How to optimize your website begins with understanding what the search engines are seeking. The search engines will rank your website using several different factors (content, keywords, back-links and traffic.)

Just because you decided to tell the world about your product or service doesn’t mean anyone will arrive at your island if you don’t optimize [...]

Continue reading...

Why You Need To Write Good Headlines

7. September 2009

2 Comments

Whether you’re marketing your products or services online, or offline, you must have good headlines.
When you read your local newspaper do you read every article? No, neither does anyone else. We all scan looking for good headlines to determine whether or not we’ll read the entire article. Why is it that so many people [...]

Continue reading...

How To Write A Sales Letter 101

3. September 2009

7 Comments

Here’s how to write a sales letter. There are 9 key ingredients that must be considered. But first you must determine “who” will receive your sales message. This is critical to the success of your sales letter. The “who” is the most important ingredient in your marketing campaign. You can send an average sales [...]

Continue reading...