Using direct mail strategies in your small business is useless unless you know for certain that your mail will be opened. One of the biggest hurdles small business owners face is having a compelling message that gets their prospects or clients to act immediately, but their first “major” concern should be to make the mailing look personal, interesting, or important.
Using direct mail effectively starts with “high impact” envelopes. Check out this 13 minute “how to marketing” video that will have your prospects and clients opening your mail every time.
Technical note: Trouble watching this video? If the video seems to be starting and stopping, try clearing your browsers history. This fixes the problem in about 95% of the cases. For the other 5%… don’t ask me, I only work here:)
Contact me if you need further assistance, AND let me know what you thought of this video by leaving me a comment below. Good, bad, or ugly, your feedback is important and welcome.
To your online and offline marketing success,
